The Detroit Free Press reports that Time magazine has purchased a house in the city of Detroit and plans to move in reporters from its many different publications as they report on the city’s many contentious issues in the numerous publications the media giant owns.
In a highly unusual decision for a news organization, Time has purchased a 95-year-old house in Detroit’s historic West Village neighborhood, next to Indian Village. The home will serve as a base of operations for months — and perhaps a couple of years — as Time’s various publications cast a unique spotlight on Detroit and chronicle its increasingly desperate struggle to reinvent itself.
A Time reporter has told acquaintances he will move in before the end of summer. People familiar with the project said news coverage would be provided by staffers from several of Time Inc.’s more than 100 magazines, which include Time, Sports Illustrated, Fortune, Money, People, Essence and Entertainment Weekly.
Time Inc. itself is a division of the Time Warner conglomerate that includes CNN, Turner Broadcasting, HBO, AOL and the Warner Brothers movie studio.
The Free Press’ Bill McGraw calls this plan “unprecedented in American media” and it’s hard to disagree with him. But the fact is that Detroit has everything a media outlet could want in terms of interesting and dramatic stories to report on, from political corruption to racial controversies to an endless supply of economic human interest stories.